Course of communication from Nadim Habib

The Director of Hill and Knowlton Portugal tried to show the students from UBI the importance of communication in developing a powerful brand.

Nadim Habib, general director, and Jorge Coelho, senior account executive, both from Hill & Knowlton Portugal, were present last Thursday at Universidade da Beira Interior (UBI). At nine o’clock, in front of an almost full amphitheatre (2.12) of students from communication and not only, Nadim Habib took for serious the role of teacher. His open class was more like a presentation of Hill & Knowlton, in general, and of the Portuguese subsidiary, H & K Portugal, in particular.
The main domains in which the company operates are: Public Relations (PR), advertising, internal communication, crisis communication, marketing communication, corporate communication etc. Hill & Knowlton works with companies from different areas: Health & Pharmaceutical, Technology, Marketing Communications, Public Affairs, Corporate and Financial Communication, Online Communication. The main aim of H & K is to make those companies work better, from different points of view, using the very important tool of communication.
Jorge Coelho gave two briefs to the students that were present. One was about TomTom, and one about Junior Achievements. Two students that will conceive the best works have the chance to make a probation at Hill & Knowlton Portugal. The deadline is the end of January.